About Rift
Level the playing field for competitive gaming.
Riftwas founded by tournament organisers who got tired of running brackets in spreadsheets. We're building the platform that grassroots leagues and pro circuits both deserve — fast brackets, fair rules, and broadcast graphics that don't look like 2010.
Our mission
The bracket platform competitive gaming actually deserves.
For too long, esports tournament software has been spreadsheets, abandoned forums, and tools built for a single game. Riftis the unified bracket platform — game-agnostic, broadcast-ready, and run by people who've organised their own events for a decade.
From scrim night to championship final: we ship the platform. You bring the competition.
Players competing on Rift
Our values
What we stand for
Competition first
Every product decision starts with: does this make the competition better? Faster brackets, fairer rules, sharper analytics.
Anti-cheat by default
Cheaters poison every league. We bake integrity tooling — match-fixing detection, smurf flagging, dispute audit logs — into every plan.
Community over hype
We exist because of grassroots organisers running scrim nights and Saturday cups. The pro circuit is downstream of community trust.
Borderless by design
Tournaments span timezones, languages, and currencies. The platform respects every region — never assumes US/EU defaults.
Players ↔ organisers
Every feature gets reviewed by both sides. A bracket organisers love but players hate is a bad bracket.
Broadcast as a feature
The bracket is the show. Stream embeds, caster overlays, and scoreboard graphics ship together — never as an afterthought.
The team
Built by people who care
A team of experienced engineers, designers, and product leaders.
Marcus Reid
CEO & Co-founder
Former pro player turned tournament organiser. Ran a 12-region circuit before getting tired of spreadsheets and building Rift.
Yuki Tanaka
CTO & Co-founder
Distributed-systems engineer with a side-quest in fighting-game tournament software. Believes brackets are the most under-engineered UI in software.
Sarah Okafor
VP of Product
League commissioner for 8 years before joining Rift. Has watched every form of bad tournament UX in the wild and is making sure none of it ships here.
Alex Rivera
Head of Esports Operations
Six-time championship caster. Bridges the gap between platform features and what casters / production crews actually need on a live show.
Priya Sharma
Head of Engineering
Realtime-systems specialist. Owns the bracket engine, live-scoring pipeline, and stream-embed infrastructure.
David Park
Head of Community
Grew a 50,000-member fighting-game Discord. Now runs the Rift grassroots programme + Discord, talking to organisers daily.
Our story
The journey so far
2023
The first scrim
Marcus and Yuki run a friends-only weekend cup. The bracket lives in a Google Sheet. Three teams drop because their match times are wrong.
2023
Rift v0.1 (private)
First bracket engine ships with a scratch UI. Used to run a 16-team summer LAN — zero spreadsheets, zero schedule errors.
2024
Public beta
Launched the Community tier free. 200 organisers join the first month. First sponsor-branded tournament runs in week 3.
2024
Stream Hub + caster overlays
Twitch / YouTube / Kick embed lands. Caster overlay assets follow. First caster guild adopts the platform end-to-end.
2025
Pro League tier
International circuits start running their entire season on Rift. White-label streaming + dedicated CSM ship. First $100K prize pool managed.
2026
500K monthly players
Cleared half a million monthly active players, $2M+ prize pool managed, 80+ countries represented. The grassroots and the pro circuit are now on the same platform.